54Event hosts
34Registrations
11Exhibitor threads
98%Portal health
- CRM posting attendees and exhibitors
- ECP and Boost for access and visibility
Market · Events
Events & Exhibitions software
in Dubai, Abu Dhabi & Pakistan.
IQCRM, IQ ECP, and IQBoost already live — exhibitor and attendee memory, controlled access, visibility/growth so the event is not a spreadsheet printed at the door.
- 3 hosts on this market
- 3 operating focuses
- 54 hosts in the house
- Dubai · Abu Dhabi · Pakistan
Events & ExhibitionsEvents & ExhibitionsIQCRMIQ ECPIQBoostRegistrationExhibitors3 live hosts on this market
Live marketWhy the portal matters
Importance of the hosts we already run.
Event portals matter while the hall is open. ECP, CRM, and Boost are live hosts — ahead of a form and a badge printer.
Achievements
What is already posting in this market.
Named hosts and programs — not a capability list with no URL.
- IQCRM live for attendees, exhibitors, and follow-up
- IQ ECP live for registration-style controlled access
- IQBoost live for visibility and campaign execution around the show
- Same delivery rail — the host has to stay up on show day
The advance
What this house gives that a generic stack does not.
Live products, one architecture language, a governed path to a host that stays up.
Exhibitor CRM
IQCRM as the spine before, during, and after the hall.
IQCRMAccess portal
IQ ECP for logins that are not a shared PDF password.
IQ ECPShow visibility
IQBoost when the event also has to be found.
IQBoost- Event apps vanish on Monday. We keep CRM and ECP as company hosts.
- Observability on delivery — health checks for show-day load.
- Can sit beside IQStudio for branded production of the show kit.
Live hosts
Portals already in this market.
Open the system. The image on each card is the live mark — no gray plate.
IQCRM
Customer relationship product for leads, follow-up, support, communication, and sales workflows.
Open live portal
IQ ECP
Enterprise customer portal for controlled access, customer communication, service workflows, and account operations.
Open live portal
IQBoost
AI, SEO, and growth platform built to improve digital visibility, search performance, and growth execution.
Open live portalOperating focus
The desks this blueprint is built around.
Challenges on the floor, then the module that closes them.
Event registration portals
Event registration portals
Manual registrationVendor and exhibitor workflows
Vendor and exhibitor workflows
Disconnected exhibitor operationsReal-time event analytics
Real-time event analytics
Limited live event insightPressure on the desk
- Manual registration
- Disconnected exhibitor operations
- Limited live event insight
Modules we ship
- Event registration portals
- Vendor and exhibitor workflows
- Real-time event analytics
Delivery rail
Scope, security, observability, scale.
The same four moves as every other live host in the house.
LiveMove 01 · Scope Clarity · 4 milestones signed
01
Scope Clarity
Shippable milestones and explicit acceptance criteria.
- Discovery workshops and requirement framing
- Milestone-based backlog with acceptance criteria
- Change-request handling model
Security Baseline
Access controls, audit trails, and safe defaults.
- Role-based authorization and least-privilege setup
- Secure secrets and environment management
- Audit trails for key workflows
Observability
Structured logs, health checks, and actionable metrics.
- Structured logging strategy
- Health checks for services and dependencies
- Operational dashboards and alerts
Scale Path
Architecture that can grow beyond MVP without rewrites.
- Modular architecture and service boundaries
- Scalable data model and API strategy
- Performance tuning roadmap
Questions teams ask
About events & exhibitions software.
For operators comparing industry systems in the UAE and Pakistan.
Do you build events & exhibitions software in Dubai?
Yes. Events & Exhibitions systems are scoped for operators in Dubai, Abu Dhabi, the UAE, and Pakistan, then mapped to live hosts in the house rather than a generic industry brochure.
What is already live for events & exhibitions?
IQCRM, IQ ECP, and IQBoost already live — exhibitor and attendee memory, controlled access, visibility/growth so the event is not a spreadsheet printed at the door.
How do we start a events & exhibitions project?
Open Start a project with the desk that is running. Engagements are with Atiq Ul Ehsan, trading as IQSoft, until a written scope names a registered entity.